Media and Public Relations

Where Innovation Is Tradition

Media Sources Guide

TOPIC: Decision makingClear

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Matthew Cronin

Associate Professor of Management

Expertise: Increasing creativity through collaboration, Insight in problem solving, Negotiation and integrative bargaining, Decision making

Cronin is an associate professor of management at George Mason University. He received his PhD in organizational behavior from Carnegie Mellon University.

Cronin's research seeks to understand how collaboration can help produce creative ideas, and what it takes to then bring these ideas to fruition. Innovation begins with a creative idea or notion, and so one stream of Cronin's research focuses on the generation of creative ideas, especially how people come to discover useful interactions. Once produced, creative ideas require instantiation in the task environment. Thus the second stream of Cronin's research explores the process by which innovative ideas are accepted and implemented by others.

Media Contact: Buzz McClain, (703) 993-8782, bmcclai2@gmu.edu

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Kevin Rockmann

Associate Professor of Management

Web Site

Expertise: Dispersed Workers, Telecommuters, Socialization, Virtual Teams, Identity, Identification, Decision making

Rockmann is an associate professor of management at George Mason University's School of Management. He received his PhD from the University of Illinois at Urbana-Champaign.

Rockmann's main research centers on the motivation, trust, and identity processes among individuals that are physically separated from their company, co-workers, or teammates on a day-to-day basis. He is also interested in how work environments foster relationship development. His research has appeared in the Academy of Management Journal, Organizational Behavior and Human Decision Processes, Small Group Research, and the Academy of Management Proceedings.

Media Contact: Buzz McClain, (703) 993-8782, bmcclai2@gmu.edu